Privacy Policy

This Privacy Policy explains how we collect, use, disclose and protect personal information in connection with our beauty and wellness business directory website (the "Site"), which connects users with local beauty and wellness businesses (such as salons, studios and practitioners) in Perth, Western Australia.

By using the Site, you agree to this Privacy Policy. If you do not agree, please do not use the Site.

1. Who we are

The Site operates as an online directory to help users find beauty and wellness businesses in Perth, Western Australia. In this Privacy Policy, "we", "us" and "our" refer to the operator of the Site. References to "you" and "your" refer to users of the Site, including visitors and business owners who submit or manage listings.

2. What personal information we collect

The types of personal information we may collect include:

Name
Email address
Phone number or other contact details
Business details for directory listings (for example, business name, address, website, social media links, services offered, opening hours and images)
Any information you choose to include in messages sent via our contact forms or enquiry forms
Newsletter subscription preferences
Technical and usage information collected via cookies and analytics tools (for example, IP address, browser type, device information, pages viewed and time spent on the Site)

3. How we collect personal information

We collect personal information in several ways, including when you:

Complete a contact form or enquiry form on the Site
Sign up to our email newsletter or mailing list
Submit a business listing or update an existing listing
Create or manage an account (if this feature is available)
Communicate with us by email or other channels
Interact with the Site, where cookies and similar technologies collect technical and usage information

Where it is reasonable and practical, we will collect personal information directly from you. In some cases, we may receive personal information from third parties (for example, if a business owner provides the contact details of a staff member to be listed on the Site).

4. How we use personal information

We may use your personal information for the following purposes:

To respond to your enquiries and provide customer support
To process and manage business listings on the Site
To publish business contact details and other listing information provided by business owners or authorised representatives
To send you newsletters, updates and other communications you have opted in to receive
To personalise your experience on the Site, including remembering your preferences where possible
To monitor and improve the Site, including through analytics and performance tracking
To maintain the security and integrity of the Site and our systems
To comply with our legal obligations and resolve disputes

5. Sharing your information with third parties

We do not sell your personal information.

We may share personal information with trusted third party service providers who assist us in operating the Site and delivering our services. This may include:

Email marketing and newsletter delivery platforms
Website hosting and IT service providers
Analytics and performance monitoring providers

These service providers are only authorised to use your personal information to the extent necessary to perform services on our behalf, and must handle your personal information in accordance with applicable privacy laws.

We may also disclose personal information if required or authorised by law, or where we reasonably believe it is necessary to protect our rights, property, safety or the safety of others.

6. Data storage and security

We take reasonable steps to protect the personal information we hold from misuse, interference and loss, and from unauthorised access, modification or disclosure. These steps may include the use of secure servers, access controls, password protection and other technical and organisational safeguards.

However, no method of transmission over the internet or method of electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee its absolute security.

Personal information may be stored in Australia or in other countries where our service providers host their systems. Where we transfer personal information outside Australia, we will take reasonable steps to ensure the recipient protects it in a way that is consistent with the Australian Privacy Principles.

7. Your rights under the Australian Privacy Act 1988

The Privacy Act 1988 (Cth) and the Australian Privacy Principles provide you with certain rights in relation to your personal information. Subject to some exceptions, you have the right to:

Request access to the personal information we hold about you
Request that we correct personal information that is inaccurate, out of date, incomplete, irrelevant or misleading
Request that we delete personal information, or de-identify it, where it is no longer needed for the purposes for which it was collected (subject to any legal obligations that require us to retain it)

To make a request, please contact us using the details in the Contact us section below. We may need to verify your identity before we can give you access to, or correct, your personal information. In some cases we may charge a reasonable fee for providing access, but we will let you know in advance if a fee will apply.

8. Cookies and analytics

Like many websites, we use cookies and similar technologies to help the Site function effectively and to improve your experience. Cookies are small data files placed on your device that can store information about your visit.

We may use cookies to:

Remember your preferences and settings
Understand how visitors use the Site
Measure the performance of pages and content
Support security and prevent fraudulent use of the Site

We may use third party analytics services (such as Google Analytics or similar tools) to collect and analyse usage data. These services may collect information such as your IP address, browser type, device type, pages visited, time spent on pages and links clicked, and may use cookies and other tracking technologies. This information is generally collected in aggregated form and does not personally identify you.

You can choose to disable or block cookies through your browser settings. However, if you do so, some parts of the Site may not function properly.

9. Email communications and newsletters

If you subscribe to our newsletter or other email updates, we will use your email address to send you communications about the Site, beauty and wellness content, featured businesses, promotions and other information we think may be of interest to you.

We will only send you commercial electronic messages in accordance with the Australian Spam Act 2003 (Cth). You can opt out of receiving marketing emails at any time by using the "unsubscribe" link included in our emails or by contacting us using the details below.

If you unsubscribe, we will stop sending you marketing emails, but we may still contact you about important information relating to your account, enquiries or business listings (where applicable).

10. Business listings and third party content

The Site includes business listings and other content provided directly by beauty and wellness businesses or their authorised representatives. While we may review listings for general suitability, we do not independently verify all information provided.

Each business is responsible for the accuracy, completeness and currency of its listing, including any contact details, services, prices and availability information. We are not responsible for any errors, omissions or outdated information in business listings, and we are not a party to any transactions or arrangements between you and any listed business.

When you contact or engage with a business listed on the Site, you may provide personal information directly to that business. Their handling of your personal information will be governed by their own privacy policy or practices, not this Privacy Policy. We encourage you to review the privacy information of any business you choose to engage with.

11. Third party links

The Site may contain links to websites, social media pages or services operated by third parties. We are not responsible for the privacy practices or content of those third party sites. We encourage you to read the privacy policies of any third party sites you visit.

12. Retention of personal information

We retain personal information for as long as it is reasonably necessary for the purposes described in this Privacy Policy, or as required by law. When personal information is no longer needed, we will take reasonable steps to destroy it or de-identify it in a secure manner.

13. Contact us

If you have any questions about this Privacy Policy, our handling of your personal information, or if you wish to access, correct or request deletion of your personal information, please contact us:

Email: privacy@[yourdomain].com.au

We will respond to your enquiry within a reasonable period and will work with you to resolve any concerns. If you are not satisfied with our response, you may have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC).

14. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, the Site or applicable laws. The updated version will be posted on the Site with a revised effective date. We encourage you to review this Privacy Policy periodically to stay informed about how we handle your personal information.

Continued use of the Site after we publish an updated Privacy Policy will indicate your acceptance of the changes.

Effective date: July 2026